University Admissions Offices & Social Media

Check out the University of Chicago’s College Admissions Tumblr. It’s a great mix of official and zany. And I’m no expert or anything, but I think they may have won the unofficial “Call Me Maybe” meme contest.

It is possible — and desirable — for traditional institutions like universities and libraries to take a lighter approach to interacting with the public. It humanizes the organization, and shows that while we take what we do very seriously, we have a sense of humor about it.

Worth noting:

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Cecily

Cecily Walker is a middle management librarian who writes about libraries, management, front-end development, user experience, and life. She is the Assistant Manager for Community Digital Initiatives & eLearning at Vancouver Public Library, and serves on the Editorial Board of In The Library With the Lead Pipe an open source journal of library and information science.